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Track 4: Grower event
Engage directly with growers on the challenges, investment priorities, and purchasing decisions shaping the future of farming. Supported by the California and San Francisco Farm Bureaus, this dedicated programme brings farmer perspectives to the forefront, examining where innovation is delivering value, where adoption is stalling, and what growers need from input and technology providers, OEMs, food companies, and policymakers to build profitable and resilient operations.
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